PMK Entertainment, a new venture led by Cindi Berger and Michael Nyman, is set to revolutionize the entertainment industry. This exciting development brings together a talented team of 35 former R&CPMK employees, who will join Nyman's Acceleration Community of Companies (ACC). The company's focus is on talent, music, sports, content creation, corporate entertainment, and crisis communications, marking a significant return to the PMK brand after seven and a half years. With a stellar client list, including renowned names like Antoine Fuqua, Billy Bob Thornton, and Denzel Washington, PMK Entertainment is poised to make a lasting impact.
The reunion of Berger and Nyman, both former co-chairmen and CEOs of PMKBNC, is a testament to their shared vision and expertise. Nyman's statement highlights the power of their model, emphasizing the pride in their accomplishments at PMKBNC and the potential for growth with the new team. The integration of these professionals into ACC will leverage their entertainment and brand experience, creating a strategic growth engine that approaches the talent business with a comprehensive, full-funnel approach.
Despite recent reorganizations and cuts at Interpublic Group (IPG), the holding company that owned R&CPMK, the transition to ACC has been seamless. The R&CPMK personnel and clients are now divided among three specialized agencies within ACC's network: PMK Entertainment, ACC Advisory, and DKC. This strategic move ensures a smooth continuation of their work, with a focus on brand marketing, public relations, and entertainment.
The incoming teams bring a diverse range of clients, including Gibson, LA Union Station, PlayStation, and Royal Caribbean. Two brands, McDonald's and Mastercard, will remain with ACC, showcasing the company's ability to adapt and cater to various industries. With a total headcount of over 620 people across 12 offices in the U.S., the UK, and the Philippines, ACC is well-positioned to make a significant impact in the entertainment and marketing sectors.
The reunion of Berger and Nyman, along with the talented R&CPMK alumni, is a testament to the power of collaboration and innovation. PMK Entertainment's future-forward approach to entertainment and marketing promises to redefine the industry, leaving a lasting legacy for years to come.